- Anti ads: Advertising against common ads, fighting against consumerism.
- Philantropic ads: Humanitarian or charity ads.
- Culture jamming: tactic by consumer social movements to either disrupt or subvert
mainstream cultural institutions. It is also intended to expose dubious
or substandard political thoughts on commercial culture.
- Parody and pastiche: parody is seen as more aggressively satirical, and pastiche as a literary exercise.
http://www.thefreedictionary.com/philanthropic
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